Bernhard was born in 1966. After a career in sales and product management of industrial components, he has held various positions such as Managing Director and Group Executive Board Member in different companies and associations, with more than 15 years experience leading a large family-owned B2B and B2C technical goods business as well as more than 10 years as Supervisory Board Member of the largest Automotive Aftermarket organization in the world.
As CEO, Bernhard was responsible for a number of reorganization and rationalization projects, notably margin increase, optimization of logistics, decentralized warehouse management, change management, business development and, in his role as Group Board Member, implementation of a new ERP. He brings extensive experience of working in Asia, primarily in sourcing and procurement, as well as knowledge of how to do business with Asian Partners and suppliers.
Since joining AIMS in 2016, he has broadened his field of expertise and served clients in general and the automotive industry (including e-mobility), but also most notably in aviation, process industry, energy, consumer goods and retail.
He has studied Marketing and holds an Honours Degree in Economics. Bernhard is fluent in German, French and English and speaks tolerable Italian.